leadership dot #1976: freaky

Most stores are decorating for Halloween using pumpkins or gourds, but one grocery store got creative with their display. Their produce department went all out to acquire some of the lesser-known fruits and present them in a “freaky fruits” display.

Ever heard of rambutan, red cactus pears, dragon fruit, kiwano melon or jackfruits? I had not, but their display made them look intriguing. The store also took care to give nutritional and taste information as well as instructions on how to eat them. It was an authentic link to their products and brand – as well as making for an eye-catching display.

We often default to the known and easy – like decorating for Fall with pumpkins – but how can you use the holidays as an opportunity for creativity and experimentation? Challenge yourself to add something new to your celebration mix – maybe even something from the produce department!