Sunday, December 17, 2017

leadership dot #2025: giving wreaths

During the holiday season, many people are feeling generous and are inclined to contribute to a charity, but organizations must think creatively to make an appeal that stands out from all the other requests. Rush Copley Hospital has done that with their Giving Wreaths.

Employees or departments at the hospital choose to decorate a wreath. The wreaths are first displayed along the glass windows in the main entranceway, making for festive décor, and then anyone can purchase a raffle ticket for $2 and indicate which wreath they would like to win.

The Giving Wreaths have become a competition of pride among the participants and you can tell that much time and love went into making them. Wreaths each have a theme: Christmas on the Beach, Making Spirits Bright (with alcohol bottles), or Sugar Plum Fairy (with candy and sweets).

Think of how you can make your holiday donation drive serve multiple purposes: engaging employees, decorating your space, entertaining visitors and raising money. The wreaths accomplish all these things and may be an idea to adapt for your elves next year.


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