#509 seasons

Our consultant arrived into town early on Sunday and so I offered to take him to lunch. I chose a restaurant located along the bluffs of the Mississippi River so that he could see the beautiful Fall colors on the hillside.  He recounted his recent trip to Vermont to take in the changing leaves and splendor.

Fall is Mother Nature's special showcase.  If we had the golds, reds and oranges all year they would be taken for granted, no matter how spectacular they were.  No one would go for drives just to see the trees if they looked that way all year.

What lessons can you take from nature?  Is there something that you should hold back and only bring out at certain times of the year so that it is more appreciated?  Could you provide a service or something special at only one point instead of offering it consistently?  

Lots of companies do this now: garden tours in the spring, holiday window displays just in the winter, pumpkin spice flavors in the fall, outdoor dining in the summer and so on.  But what could your organization do?  Think about how to capitalize on the seasons.

-- beth triplett
leadershipdots.blogspot.com

@leadershipdots
leadershipdots@gmail.com