#463 a picture is worth...

In keeping with yesterday’s theme about the pervasiveness of technology, look at this photo from on-lookers at the Vatican.  

http://www.acumenlearning.com/blog/wp-content/uploads/2013/03/innovation-2005-vs-2013.jpg?utm_source=Newsletter+Subscribes&utm_campaign=24506224ef-Newsletter_10_12&utm_medium=email

In the span of only a decade, phones have gone from devices used to make telephone calls to portable life command centers.  Hardly anyone would think of being at a significant event where they did not take a picture and/or share the experience with others.

Your challenge is to create an experience so remarkable that someone would want to share it.  Are you providing moments that are camera-worthy?  Making it easy to take a shot and share it?  Providing incentives that encourage people to do so?

For many, your organization is shared through a 2" by 4" device.  Look at your efforts through that lens and see how you can enhance their focus.

-- beth triplett
leadershipdots.blogspot.com

@leadershipdots
leadershipdots@gmail.com